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The Alicante Provincial Council's virtual proposals to commemorate International Museum Day last Monday were very well received by users, who also had the opportunity to reflect on such important contents as such as gender equality, climate justice, accessibility, and discrimination..
Under the umbrella of the International Council of Museums (ICOM), the cultural centres of the provincial institution once again joined in the celebration of the IWD, which this year, due to the crisis caused by Covid-19, was held exclusively online. In this way, and under the slogan "Museums for Equality: Diversity and Inclusion".The exhibition, the users were able to visit exhibitions, take part in activities and enjoy the proposals related to the contents of each of the participating organisations.
In the MUBAGThe virtual tours proposed in "Gisbert at the click of a button". had 2,150 viewsMost of the users came from the province of Alicante, but also from Valencia, Madrid, Barcelona and Oviedo, among other cities. The reach of the news on social networks, as Facebook, exceeded 1,000 people. As for the museum's website, more than 300 users accessed it on Monday 18 May alone.
This initiative, pioneer in the provincehas received very positive comments, some from institutions as relevant as the Museo Nacional del Prado or the Museo Thyssen Bornemisza in Madrid who have not hesitated to praise both its technical quality and content.
The activities proposed by the MARQ reached on Facebook nearly 600 visits, with an average of 200 interactions per post, at Twitter has seen an increase of almost a hundred followers, while the number of followers in Pinterest the videos have been very well received with a 231% increase in impressions. Regarding the website, it received 609 visitsAgain, the most noteworthy are the online videos proposed by MARQ with 2.741 impressions and 191 visualisations achieved a reach that has almost doubled than in the same period in 2019. In addition, it should be noted that the average duration of visits was also higher than in the same period of 2019.éThe Commission has experienced a growth of 32% compared to last year.
For its part, the Gil-Albert doubled the number of visits to its website on MondayThe number of users reached more than a hundred, and the number of posts on social networks on the occasion of the DIM reached the 800 internet users.
